Privacy Policy

Last updated: July 29, 2026

This Privacy Policy explains how Great Flood Insurance NJ collects, uses, shares, and protects information submitted through this website and its flood insurance quote request forms.

1. Who We Are

Great Flood Insurance NJ is a New Jersey-focused flood insurance information and lead request website. We help visitors request follow-up about flood insurance options. We are not FEMA, the NFIP, the State of New Jersey, or a government agency.

You can contact us by phone at (813) 761-8881.

2. Information We Collect

We may collect information that you provide directly, including:

ZIP code and property address.
Whether you own or rent the property.
Whether the property has a basement.
Requested contents coverage and deductible preferences.
Name, email address, phone number, and contact consent.
Any other information you submit through our forms or by contacting us.

We may also collect technical and usage information, including:

IP address, browser type, device type, operating system, and user agent.
Approximate location or network information made available by Cloudflare.
Landing page, referrer, UTM parameters, click IDs, and other attribution details.
Form progress, error events, device signals, browser identifiers, and anti-abuse data.
Website diagnostics, session replay, or interaction data used to improve form performance and detect errors.

3. How We Use Information

We use collected information to:

Respond to quote requests and follow up about flood insurance options.
Route requests to appropriate insurance, lead handling, or support workflows.
Verify lead quality, validate contact information, prevent fraud, and reduce spam or bot submissions.
Measure marketing performance and understand how visitors use the website.
Maintain website security, troubleshoot errors, and improve the quote process.
Comply with legal, regulatory, contractual, and recordkeeping obligations.

4. How We Share Information

We may share information with:

Insurance agents, brokers, carriers, lead handling systems, or service providers that help respond to your quote request.
Website hosting, security, analytics, diagnostics, and form infrastructure providers.
Contact validation providers, including ZeroBounce, IPQualityScore, and Twilio or Twilio SendGrid when enabled.
Google Maps Platform for address autocomplete when you use the address field.
Cloudflare for hosting, security, and Turnstile bot protection.
Legal, compliance, fraud prevention, or government parties when required or appropriate.

We do not sell your personal information as the term is commonly understood. Submitted lead information may be shared so someone can contact you about flood insurance.

5. Cookies, Local Storage, and Tracking Technologies

We and our service providers may use cookies, local storage, browser storage, pixels, scripts, and similar technologies to operate the website, remember attribution details, detect abuse, maintain quote sessions, improve the form, and measure website performance.

Some browsers offer a Do Not Track setting. Because there is no single accepted standard for responding to these signals, this website does not currently respond to Do Not Track browser signals.

6. Third-Party Services

The website may use third-party services that process information according to their own privacy policies and terms, including:

Cloudflare Pages and Cloudflare Turnstile for hosting, security, and bot protection.
Google Maps Platform for address autocomplete.
ZeroBounce, IPQualityScore, Twilio, and Twilio SendGrid for contact validation when enabled.
Internal or third-party lead routing, diagnostics, form health, and session recording tools.

7. Communications and Consent

If you submit a quote request and provide contact consent, you agree that we or our service providers may contact you by phone, text, or email about flood insurance at the number or email address you provided, including by automated technology. Consent is not a condition of purchase.

8. Data Security and Retention

We use reasonable technical and organizational measures to protect information submitted through the website. No internet transmission or storage method is guaranteed to be completely secure.

We keep information for as long as reasonably necessary for the purposes described in this policy, including lead follow-up, fraud prevention, analytics, legal compliance, and business records.

9. Your Choices

You may choose not to submit a quote request. You may also ask us to update or remove information you provided, subject to legal, fraud prevention, security, and business recordkeeping needs.

To make a privacy request, call (813) 761-8881.

10. Children's Privacy

This website is intended for adults seeking information about flood insurance. We do not knowingly collect personal information from children under 13.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date above indicates when this page was last changed.

Cloudflare Turnstile Privacy Addendum

Last updated by Cloudflare: JUNE 18, 2025

This website uses Cloudflare Turnstile to help protect our quote forms from malicious activity, spam, and bot submissions. Cloudflare's official Turnstile Privacy Addendum is available at cloudflare.com/turnstile-privacy-policy.

1. INTRODUCTION

Turnstile, developed by Cloudflare, Inc. (Cloudflare), is a pro-privacy website security tool that processes minimal Signals (as defined below) solely to protect web properties against malicious activity by distinguishing human users from bots and blocking bot traffic.

Cloudflare does not control whether a website chooses to use Turnstile; instead, we make Turnstile available to any website that is looking for a way to detect and block bot traffic.

2. SCOPE OF THIS ADDENDUM

This Turnstile Addendum is supplemental to Cloudflare's main Privacy Policy. It provides additional information specific to your use and interaction with Turnstile. This Addendum also applies to the personal data processed using Cloudflare's Challenge Platform, and any reference to "Turnstile" in this addendum applies equally to the Challenge Platform.

The Cloudflare Privacy Policy continues to apply to your use and interaction with Turnstile, except where this Turnstile Addendum provides more specific information. In those cases, the more specific information will apply instead.

3. INFORMATION WE COLLECT

Cloudflare Turnstile processes a variety of client-side signals ("Signals") such as client IP address, TLS Fingerprint, User-Agent Header and Sitekey and associated origin. Cloudflare does not have the ability to directly identify any individuals from any of the Signals Turnstile collects, including IP addresses.

4. HOW WE USE INFORMATION WE COLLECT

(i) Bot detection and blocking

Turnstile is a tool to protect web properties by distinguishing human users from bots and blocking any detected bot traffic that could otherwise harm the safety and security of that property.

It does so by evaluating the Signals listed above specific to both the website visitor and the website visited. The purpose of collecting these Signals is not to identify, profile or target any individuals but solely to detect and block bots. The Signals collected by Turnstile are strictly necessary for this purpose (i.e. detecting and blocking bots to enable visitors to enjoy a safe and secure experience when visiting websites that have implemented Turnstile).

Cloudflare is a data processor of Signals that we process to provide the Turnstile service to our customers, that is, securing our customers' websites. This means that we process Signals for this purpose on behalf of, and pursuant to instructions issued by, our website operator customers (who are the data controllers of any data processed for this purpose). If you have questions, or wish to exercise any data protection rights, regarding Cloudflare's processing of Turnstile data to provide our service, please contact the relevant website operator.

(ii) Improving Turnstile's bot detection capabilities

Cloudflare also processes the Signals described in this Privacy Notice to improve Turnstile. This is necessary to refine and improve our bot detection algorithms in order to respond to evolving bot threats, and to maintain the security of the web properties that website visitors choose to visit.

Cloudflare is a data controller of Signals that we process to improve Turnstile's bot detection capabilities. This Turnstile Privacy Notice (in conjunction with Cloudflare's main Privacy Policy) governs our processing of Signals for this purpose.

5. NOTICE TO EU AND UK RESIDENTS

To the extent that the data described in the Turnstile Privacy Notice qualifies as personal data, then:

When processing this personal data as a processor to protect our customers' websites, our customers, as controllers, determine the lawful basis of this processing, and we process this data under their instruction and on their behalf; and
When processing this personal data as a controller, we rely on our legitimate interests in improving the effectiveness of Turnstile's bot detection capabilities to process this Turnstile data.

6. COOKIES

The Signals collected by Turnstile are strictly necessary for the purpose of detecting and blocking bots to enable visitors to enjoy a safe and secure experience when visiting websites that have implemented Turnstile.

For more information about the cookies used by Cloudflare, please check Cloudflare's Cookie Policy and Turnstile Developer Docs.

CONTACT FOR PRIVACY CONCERNS

If you have questions or concerns about this Turnstile Privacy Notice or your personal data processed through Turnstile, please contact Cloudflare's Data Protection Officer at [email protected].